Released on: March 7, 2008, 9:58 pm

Press Release Author: annaya rana

Industry: Management

Press Release Summary: Instead of giving your customers or potential customers a
choice between you and your competition and having them choose the other guy, have
them choose you.

Michelle Dunn's new book" Become the Squeaky Wheel," says creating a credit policy
can have surprising results


Press Release Body: Instead of giving your customers or potential customers a choice
between you and your competition and having them choose the other guy, have them
choose you.

Michelle Dunn's new book" Become the Squeaky Wheel," says creating a credit policy
can have surprising results.

According to Dunn, a leader in the debt collection industry, some customers, when
given the choice, between signing a credit application and paying at the time of
sale, mostly choose the credit application regardless of who has the cheaper prices.
It is true that some customers will buy more from you if they are approved for
credit and have more time to pay. It makes it easy for them to place orders and
receive a bill, rather than have to pay at the point of sale.

Like everything else, the easier you make it for the customer to buy from you the
more sales you will have. Customers want things to be easy, fast and instant. If
they are credit approved and can call and order and have the item quickly, then pay
when they receive a bill, they will be more likely to order from you than someone
who doesn't offer that option. Resulting in your business making more money and more
sales.


Web Site: http://www.greatindustrialguide.com

Contact Details: nanak1034@gmail.com

sco-90, sec-35/C, chd